Last updated on: December 16, 2025

LCDTV THAILAND manages this store and website, including all related information, content, features, tools, products, and services to provide you, our customer ("Services"). LCDTV THAILAND is powered by Shopify, which enables us to provide you with these services. This Privacy Policy describes how we collect, use, and disclose your personal information when you visit, use, purchase goods, or otherwise transact with the Services or communicate with us in any other way. In the event of any conflict between our Terms of Service and this Privacy Policy, this Privacy Policy shall prevail regarding the collection, processing, and disclosure of your personal information.

Please read this Privacy Policy carefully. By using and accessing any of the services, you acknowledge that you have read this Privacy Policy and understand the collection, use, and disclosure of your information as described in this Privacy Policy.

Personal information that we collect or process.

Our definition of "personal data" means information that reasonably identifies you or another person. Personal data excludes data collected anonymously or with identification removed so as not to reasonably identify or link you. We may collect or process the following types of personal data, and make inferences from this data, depending on how you interact with the Service, where you reside, and as permitted or required by applicable law:

• Contact details include name, address, billing address, shipping address, phone number, and email address.
• Financial information includes credit card numbers, debit card numbers, and financial account details; payment card information; account information; transaction details; payment methods; payment confirmations; and other payment details.
• Account information includes username, password, security questions, preferences, and settings.
• Transaction information includes items you've viewed, added to your shopping cart, added to your wishlist, purchased, returned, exchanged, or canceled, as well as your past transactions.
• Communication with us includes the information you provide in your interactions, such as when submitting a customer support inquiry.
• Device information includes details about your device, browser, or network connection, your IP address, and other unique identifiers.
• Usage data includes information about your interactions with the service, including how and when you interacted with or used the service.

Source of personal data.

We may collect personal information from the following sources:

• This directly relates to you, including the time you create an account, visit or use our services, communicate with us, or provide us with personal information in any other way.
• Automatically through services, including from your device, when you use our products or services or visit our website, and through the use of cookies and similar technologies.
• This includes data from our service providers, such as the time we employ them to utilize certain technologies, and the time they collect or process your personal data on our behalf.
• From our partners or other external service providers.

How do we use your personal data?

Depending on how you interact with us or the services you use, we may use your personal information for the following purposes.

• To provide, personalize, and improve services, we use your personal information to provide you with services, including to fulfill our agreements with you, to process your payments, to manage your orders, to remember your preferences and interests, to send you account notifications, to process purchases, returns, exchanges, or other transactions, to create, maintain, and manage your account in any other way, to arrange delivery, to facilitate returns and exchanges, to help you post reviews, and to provide you with a personalized shopping experience, such as recommending products related to your purchases. This may include using your personal information to personalize and improve our services.
• Marketing and Advertising: We use your personal information for marketing and promotional purposes, such as sending marketing communications, advertising, and promotional materials via email, text message, or postal mail, and to display online advertisements for various products or services to you on this service or other websites, including displaying advertisements based on products you have previously purchased or added to your shopping cart, as well as other activities on the service.
• Security and Fraud Prevention: We use your personal information to authenticate your account, to provide a secure payment and shopping experience, to detect, investigate, or take action against potentially fraudulent, illegal, unsafe, or harmful activity, to protect public safety, and to maintain the security of our services. By choosing to use our services and registering an account, you are responsible for keeping your account credentials secure at all times. We strongly recommend that you do not disclose your username, password, or other access details to anyone else.
• To communicate with you, we use your personal information to provide customer assistance, meet your needs, offer efficient service, and maintain our business relationship.
• For legal reasons, we use your personal information to comply with applicable laws or follow proper legal processes, including requests from law enforcement or government agencies; to investigate or participate in civil disclosures, potential or actual litigation, or other legal battles; and to enforce or investigate potential breaches of our terms or conditions.

How do we disclose personal information?

In some cases, we may disclose your personal information to third-party service providers for legitimate purposes under this privacy policy. Such situations may include:

• We work with Shopify sellers and other third-party service providers who offer services on our behalf (e.g., IT management, payment processing, data analytics, customer support, cloud storage, order management, and shipping).
• We work with our business and marketing partners to provide marketing and advertising services to you. For example, we use Shopify to support personalized advertising with third-party services based on your online activity with sellers and websites. Our business and marketing partners will use your data in accordance with their own privacy notices. You may have the right to opt out of us using your data in this way to show you targeted advertising and marketing based on your online activity with sellers and websites, depending on your location. You can exercise your right to opt out of our use of your data in this way here.
• When you specify, request, or consent to us disclosing certain information to external service providers in any other way, such as to deliver products to you, or through the use of social media widgets or login integrations.
• With our affiliated companies or within our group of organizations in any other way.
• In a manner related to business transactions, such as mergers or bankruptcy, to comply with applicable legal obligations (including subpoenas, search warrants, and similar requests), to enforce applicable terms of service or policies, and to protect or defend the Service, our rights, and the rights of our users or others.

Relationship with Shopify

This service is provided by Shopify, which collects and processes personal data about your access to and use of the service in order to provide and improve the service to you. The data you submit to the service is sent and disclosed to Shopify, as well as external service providers who may be located in a country other than where you reside, in order to provide and improve the service to you. In addition, we use some advanced Shopify features that incorporate data obtained from your interactions with our store, as well as with other sellers and Shopify, to help protect, expand, and improve our business. To provide these advanced features, Shopify may use personal data collected about your interactions with our store, as well as with other sellers and Shopify. In these situations, Shopify is responsible for processing your personal data, including complying with your requests to exercise your rights regarding the use of your personal data for such purposes. To learn more about how Shopify uses your personal data and any rights you may have, you can visit Shopify's Consumer Privacy Policy. Depending on where you reside, you can exercise some of your rights regarding your personal data here. [Shopify Privacy Portal Link]

Websites and links of external service providers.

The Service may contain links to other websites or online platforms operated by external providers. If you follow a link to a website not affiliated with or controlled by us, you should review that website's privacy and security policy, as well as other terms and conditions. We do not guarantee and are not responsible for the privacy or security of such websites, including the accuracy, completeness, or reliability of the information contained therein. Information you provide in public or semi-public places (including information you disclose on external provider social networking platforms) may also be visible to other users of the Service and/or users of those external provider platforms, without limitation, for use by us or by the external provider. The inclusion of such links does not imply our endorsement of the content on those platforms or our support of their owners or operators, except where disclosed on this Service.

Child's information

This service is not intended for use by children, and we do not intend to collect any personal information about minors in your jurisdiction. If you are the parent or guardian of a child who has provided us with personal information, you can contact us using the contact details provided below to request the elimination of such information. As of the effective date of this Privacy Policy, we have no actual knowledge of whether we "disclose" or "sell" (as defined by applicable law) personal information of individuals under the age of 16.

Securing and storing your data.

Please note that no security measure is perfect or without vulnerabilities, and we cannot guarantee "perfect security." Furthermore, any information you provide to us may not be secure during transmission. We strongly advise you not to use insecure channels to communicate sensitive or confidential information with us.

The length of time we retain your personal data depends on various factors, such as whether we need the information to maintain your account, to provide you with services, to comply with legal obligations, to resolve disputes, or to enforce relevant contracts and policies.

Your rights and choices.

Depending on where you reside, you may have some or all of the rights to your personal data as described below. However, these rights are not absolute; they may only apply in certain situations, and in some cases, we may refuse your request as permitted by law.

• Right to access/know information: You may have the right to request access to the personal information we hold about you.
• Right to data erasure: You may have the right to request that we delete any personal information we hold about you.
• Right to Correction: You may have the right to request that we correct any inaccurate personal information we hold about you.
• Right to data portability: You may have the right to request a copy of the personal data we hold about you and to request that we transfer such data to third-party service providers in certain cases and with some exceptions.
• Managing your communication preferences: We may send you promotional emails, and you can opt out of receiving them at any time using the unsubscribe option in the emails we send you. Even if you opt out, we may still send you non-promotional emails, such as emails about your account or past orders.

You can exercise these rights if they are specified in the service, or contact us using the contact details provided below. You can also visit https://privacy.shopify.com/en to learn more about how Shopify uses your personal data and any rights you may have, including rights related to the data Shopify processes.

We will not discriminate against you in exercising any of these rights. We may need to verify your identity before we can process your request. As permitted or required by applicable law, you may appoint an authorized representative to request on your behalf to exercise your rights as per applicable law. Before accepting such a request from an agent, we will ask the agent to provide proof that you have been authorized to act on your behalf, and we may need to ask you to verify your identity directly with us. We will act on your request in a timely manner as required by applicable law.

Complaints

If you have a complaint about how we process your personal data, please contact us using the contact details provided below. Depending on where you live, you may be entitled to appeal our decision by contacting us using the contact details provided below or by submitting your complaint to the local data protection authority.

International data transfer

Please note that we may transfer, store, and process your personal data outside of the country where you reside.

If we transfer your personal data outside the European Economic Area or the United Kingdom, we will use accepted data transfer mechanisms, such as standard European Commission contracts or equivalent contracts issued by the relevant UK competent authority, as appropriate, unless the data is transferred to a country that is deemed to provide adequate protection.

This change to the privacy policy.

We may update this Privacy Policy from time to time, including to reflect changes to our practices or for operational, legal, or other regulatory reasons. We will post the revised Privacy Policy on this website, update the "Last Updated" date, and notify you as required by applicable law.

contact

If you have any questions about our privacy practices or this privacy policy, or if you wish to exercise any of the rights you are entitled to, please call or email us at [email address]. sales@lcdtvthailand.com or contact us at No. 26, 28 Soi Phatthanakan 53, Suan Luang Subdistrict, Suan Luang District, Bangkok 10250